Objective: Accelerate the creation of innovative visual concepts by combining AI generative capabilities with collective intelligence for more relevant and tailored results.
Use case:
AI generates visual concepts for products, logos, marketing materials, or packaging designs based on market trends, consumer preferences, and specific brand needs.
Design and marketing teams collaborate to adjust these proposals according to technical, aesthetic, and commercial requirements. By integrating feedback from stakeholders (internal or external), they optimize designs to align with market and brand expectations.
Result:
A collaborative iteration where AI proposes innovative visual ideas, while collective intelligence refines them. This leads to more creative, personalized product, branding, and packaging concepts aligned with market trends.
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